Privacy Policy
Last updated: April 2026
1. Introduction
iTechDeals.co.uk (“we”, “our”, “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard information when you visit our website.
2. Who we are
We are an independent UK-based tech review website publishing Top 5 buyer’s guides for consumer electronics. Contact: hello@itechdeals.co.uk.
3. Information we collect
We collect minimal data to operate the site:
- Analytics data (via Google Analytics 4 or similar): pages visited, time on site, approximate location (country/region), device type, referring site. This is aggregated and not personally identifiable.
- Server logs: IP address, browser type, requested URL, HTTP response code. Retained for 30 days for security and debugging.
- Cookies: essential cookies for site functionality, plus optional analytics cookies (see section 6).
We do not collect email addresses, names, or other personal information unless you voluntarily send us an email.
4. How we use information
- To understand which content is popular so we can prioritise what to review next
- To detect and prevent abuse, spam, or security threats
- To comply with legal obligations
We do not sell, rent, or share your data with third parties for marketing purposes.
5. Affiliate links
When you click an Amazon link on our site, Amazon may set tracking cookies to credit us with a potential sale. These cookies are governed by Amazon’s own privacy policy, not ours. See our Affiliate Disclosure for more.
6. Cookies
We use the following cookie categories:
- Essential cookies: required for the site to function (cannot be disabled).
- Analytics cookies (optional): Google Analytics, to understand aggregate usage. You can decline these in our cookie consent banner.
- Third-party cookies: set by Amazon when you click an affiliate link.
7. Your rights under UK GDPR
You have the right to:
- Request access to any personal data we hold about you (we hold none unless you’ve emailed us)
- Request correction or erasure of that data
- Object to our processing, or withdraw consent at any time
- Lodge a complaint with the UK Information Commissioner’s Office (ICO) at ico.org.uk
To exercise any of these rights, email hello@itechdeals.co.uk.
8. Data retention
Analytics data is retained for up to 14 months. Server logs are retained for 30 days. Any email correspondence is retained for up to 2 years after our last contact.
9. Changes to this policy
We may update this policy from time to time. The “Last updated” date at the top will reflect any changes. Significant changes will be highlighted on the homepage for at least 30 days.
10. Contact
Questions about this Privacy Policy: hello@itechdeals.co.uk.